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Privacy Policy

Effective Date: February 2, 2026 | Last Updated: February 2, 2026

Summary: ICONIC ("we," "us," "our," or "the App") transforms your photos into artistic styles using AI. We collect only the data necessary to provide our services, and we do not sell your personal information. Your photos are processed securely and you retain all rights to your content.

1. Introduction and Scope

Epictetus, LLC ("Company") operates the ICONIC mobile application. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our mobile application available on iOS.

By downloading, installing, or using ICONIC, you agree to the collection and use of information in accordance with this Privacy Policy. If you do not agree with this Privacy Policy, please do not access or use the App.

2. Data We Collect

2.1 Information You Provide Directly

Data Type Description Purpose
Account Credentials Email address, display name, authentication tokens (via Apple Sign-In) Account creation, authentication, customer support
Photos & Images Images you upload for AI transformation Providing the core image transformation service
Payment Information Transaction identifiers (full payment details are processed by Apple or Stripe) Processing subscriptions and purchases
Communications Messages you send to customer support Responding to inquiries and providing support

2.2 Information Collected Automatically

Data Type Description Purpose
Device Information Device model, operating system version, unique device identifiers App compatibility, debugging, analytics
Usage Data Features used, transformation history, session duration Service improvement, personalization
Technical Data IP address, app version, crash reports, performance metrics Technical troubleshooting, security
Identifiers Advertising ID (only with your consent on iOS 14.5+) Analytics and attribution (opt-in only)

2.3 Information We Do NOT Collect

3. How We Use Your Information

We use the information we collect for the following purposes:

AI Training Disclosure: We do NOT use your personal photos to train our AI models without your explicit, opt-in consent. Your images are processed solely to deliver the transformation service you requested.

4. Photo Processing and Storage

4.1 Transformation Processing

4.2 Print Order Photos

When you purchase physical print products, additional storage applies:

5. Data Sharing and Disclosure

We do NOT sell, rent, or trade your personal information to third parties for their marketing purposes.

We may share your information only in these limited circumstances:

5.1 Service Providers

Provider Category Purpose Data Shared
Cloud Infrastructure (Google Cloud) Secure data storage and processing Encrypted user data, images
AI Processing Services (Google Gemini) Image transformation Images for processing only
Payment Processors (Apple, Stripe, RevenueCat) Subscription and payment processing Transaction identifiers
Print Fulfillment Partners (Merchize/Printful) Physical product printing and shipping Order photos, shipping address
Analytics (anonymous/aggregated) App improvement Anonymized usage statistics

5.2 Legal Requirements

We may disclose your information if required to do so by law or in response to valid requests by public authorities (e.g., court order, government request).

5.3 Business Transfers

If we are involved in a merger, acquisition, or sale of assets, your information may be transferred as part of that transaction. We will provide notice before your information becomes subject to a different privacy policy.

5.4 Protection of Rights

We may disclose information when we believe disclosure is necessary to protect our rights, protect your safety or the safety of others, investigate fraud, or respond to a government request.

6. Third-Party Services

The App integrates with the following third-party services, each governed by their own privacy policies:

We encourage you to review these policies to understand how these services handle your information.

7. Data Security

We implement industry-standard security measures to protect your information:

Security Disclaimer: While we strive to use commercially acceptable means to protect your personal information, no method of electronic transmission or storage is 100% secure. We cannot guarantee absolute security and cannot be held liable for any unauthorized access, hacking, data loss, or other breaches beyond our reasonable control.

8. Data Retention

Data Type Retention Period
Account Information Until account deletion or 3 years of inactivity
Transformation Images (non-print) 24-72 hours after processing, unless saved by user
Print Order Photos 90 days after order completion
Transaction Records 7 years (legal/tax requirements)
Usage Analytics 26 months (anonymized)
Support Communications 2 years after resolution

9. Your Rights and Choices

9.1 General Rights

Depending on your location, you may have the following rights:

9.2 How to Exercise Your Rights

To exercise any of these rights, please contact us at epictetusllc@gmail.com. We will respond to your request within 30 days (or as required by applicable law). We may need to verify your identity before processing your request.

9.3 Account Deletion

You can request complete account deletion through the App's Settings screen or by contacting us. For detailed instructions, visit our Account Deletion page. Upon deletion:

10. Apple App Tracking Transparency

On iOS 14.5 and later, we request your permission before tracking your activity across other companies' apps and websites. If you deny this permission:

11. Children's Privacy (COPPA Compliance)

ICONIC is not directed to children under 13 years of age. We do not knowingly collect personal information from children under 13. If you are a parent or guardian and believe your child has provided us with personal information, please contact us immediately at epictetusllc@gmail.com.

If we discover that we have inadvertently collected personal information from a child under 13, we will take steps to delete such information as quickly as possible.

12. California Privacy Rights (CCPA/CPRA)

If you are a California resident, you have additional rights under the California Consumer Privacy Act (CCPA) and California Privacy Rights Act (CPRA):

Notice of Financial Incentives: We do not offer financial incentives for the collection of personal information.

Do Not Sell or Share My Personal Information: We do not sell or share personal information as defined by the CCPA/CPRA.

13. European Privacy Rights (GDPR)

If you are located in the European Economic Area (EEA), United Kingdom, or Switzerland, you have rights under the General Data Protection Regulation (GDPR):

13.1 Legal Bases for Processing

13.2 International Data Transfers

Your information may be transferred to and processed in the United States and other countries. We ensure adequate safeguards are in place, including:

13.3 Data Protection Officer

For GDPR-related inquiries, you may contact us at epictetusllc@gmail.com. You also have the right to lodge a complaint with your local supervisory authority.

14. Other Regional Privacy Rights

14.1 Virginia (VCDPA), Colorado (CPA), Connecticut (CTDPA), Utah (UCPA)

Residents of these states have similar rights to California residents, including the right to access, delete, and correct personal data, as well as the right to opt out of certain processing activities.

14.2 Brazil (LGPD)

Brazilian users have rights similar to GDPR, including access, correction, deletion, and data portability.

15. Cookies and Tracking Technologies

Our mobile app uses limited tracking technologies for functionality and analytics. For our website:

You can control cookies through your browser settings.

16. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. When we make material changes:

We encourage you to review this Privacy Policy periodically.

17. Limitation of Liability

TO THE MAXIMUM EXTENT PERMITTED BY APPLICABLE LAW:

18. Indemnification

You agree to indemnify, defend, and hold harmless Epictetus LLC, its officers, directors, employees, and agents from any claims, damages, losses, liabilities, costs, or expenses arising from:

19. Dispute Resolution

Any disputes arising from this Privacy Policy or your use of the App will be governed by the laws of the State of Delaware, United States, without regard to conflict of law provisions. You agree to resolve any disputes through binding arbitration administered by the American Arbitration Association, except where prohibited by law.

You agree to waive any right to participate in class action lawsuits or class-wide arbitration against Epictetus LLC.

20. Severability

If any provision of this Privacy Policy is found to be unenforceable, the remaining provisions will continue in full force and effect.

21. Contact Us

If you have questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact us:

Epictetus, LLC

131 Continental Dr Ste 305
Newark, DE 19713

Email: epictetusllc@gmail.com

Subject Line: "Privacy Inquiry - ICONIC App"

We aim to respond to all inquiries within 30 days.

Last Updated: February 2, 2026